When I wrote my first book I had this assumption that there would be a place on the bookstore shelves reserved for my work. Truth be told, I found my book in only a handful of bookstores over the past 2 years, and though this could be discouraging as I come out with my new book. It's actually a liberating feeling to know what to expect. However, my first book was with a self-publisher, and this book is with a mainstream publisher, so at least I have some help of getting this message out.
I spoke with my Marketing rep a couple weeks ago to discuss our plan of action. First we're going to do some niche marketing. That is, my publisher is going to call small businesses, bookstores, some churches, and counseling centers, to set up some speaking engagements and book signings. In the meantime I am begining to learn the art of email marketing, and planning my Book Release Party Event in later June. My books should be in my hands in a couple of weeks. I'm excited, nervous, anxious, and excited (Did I say that twice?).
Next Up...Signings!!!
